4.8 from 1,280+ reviews
30-day full refund, no questions asked
Softer than a Birkin. Better at emotional support.
A real bag. Sellier construction under the shearling, lined interior, palladium-tone turn-lock that clicks shut, detachable strap. It carries a phone, wallet, keys, AirPods and an iPad Mini. The smile is just the reason strangers ask where you got it.
Phone, wallet, keys, AirPods, lip gloss, sunglasses, iPad Mini. 25 × 17 × 14 cm: the same footprint as a Birkin 25, which is where the name comes from.
No. CloudFlirty is an independent brand. We're not affiliated with Jellycat or Hermès. We make one bag: the Jelkin 25, a Birkin-shaped bag in cloud shearling with a smile on it. Customers started calling it the Smirken. We kept the name.
Free shipping, Duties included, worldwide. Changed your mind? 30-day full refund, no questions asked. A real person replies within 24h.
7,200+
customersThey call him he.
1,280+
reviewsWritten by the people who carry him.
4.8
averageOut of 5, across every colour.
60+
countriesHe travels well.
Customer stories
A stranger asked: Sorry, where is that from?
The waiter asked first. Then the table next to her. Then the waiter again.
She came for peonies. The florist asked about him before she'd even paid.
A stranger asked: Wait, is that a bag?
Two stops. Three people asked, 'Wait, is that a bag?'
Three tables asked before her espresso got cold. She's on her second colour now.
A stranger asked: Where did you get it?
Mid-class, on the reformer. The instructor stopped the session to ask.
Real customers, shared with permission. Tap a story to watch it full screen.
Drawing, not to scale
Fits
Phone, Wallet, Keys, AirPods, Lip gloss, Sunglasses, iPad Mini
Not
Jelkin 25
Colour Biscuit
Drawing, not to scale
8am Coffee
“The barista asked before she asked my order.”
1pm Office
“He sits on my desk. People stop by.”
Kim R. · Vert criquet
7pm Dinner
“Three people at the next table asked.”
Joanne J. · Noir
11pm Drive home
“Passenger seat. Seatbelt on.”
Ash K. · Lilas
Reviews
7,200+ owners in 60+ countries
In the ads I genuinely couldn't tell if it was going to be cute or unhinged. In person it's way more… structured? The shape is proper and the fuzzy part reads as a texture choice, not a costume. My coworker thought it was designer until she saw the smiley face, and then she thought it was designer AND funny.
LaurenVerified buyerLilas
Ok update: I now own Biscuit, Lilas and Vert Criquet. I told myself I'd stop at one. I told myself I'd stop at two. They sit on my shelf in a row like little guys waiting to be picked for a team. If they ever do sage green I'm done for.
JessVerified buyerBiscuit
I own the real thing (leather, I won't say which). This is the one I actually carry on weekends. Nobody's scared to touch it, I'm not panicking about scratches at brunch, and it gets more comments than the other one ever did. Make of that what you will.
Samantha K.Verified buyerOrange
Bought this for my daughter who is 27 and very hard to shop for. She called me from the train to tell me a woman across from her asked where she got it. I don't really understand the smiley face but she loves it and that is good enough for me.
Rachel T.Verified buyerBleu Royal
ok so my gf had screenshotted this bag like four times and sent it to her sister, not me lol. so I just ordered the pink one and hid it at my mom's. she opened it on her birthday and literally hugged the bag before she hugged me. whatever. she's carried it every day since
Jake M.Verified buyerBiscuit
Never happened to me ever… 3 strangers complimented my bag on the first day!
SarahVert Criquet
He's standing next to me and keeps me company
SanneVerified buyer
I want this in every color. Someone stop me OMGGGG
@jasminemoodJaune Poussin
No reviews with that yet.
Quality control
A person goes down this card, line by line, before he's packed.
Workshop Every handle, stitched by hand.
Workshop The parts, before he's put together.
Workshop The turn-lock, fitted and tightened.
ResultPassed
Checked by hand
Warehouse Dust bag on. Strap in beside him.
Warehouse Packed, and waiting for an address.
Dispatch Sealed, labelled, on his way to her.
The auction
| Jelkin 25 | The cheap one | |
|---|---|---|
| Stands up, empty | Sellier frame | Slumps |
| Turn-lock | Metal, clicks shut | Magnet |
| Shearling | Brushable | Thin, mats |
| Trim | smooth calfskin | Vinyl |
| Strap | Detachable, in the box | Not included |
If the cheap one is what you want, buy it. If you want the one that still stands up in March, this is him.
Not sure yet? 30-day full refund, no questions asked.
Choose his colourGifting season
From you to her door
Pick her vibe. Her story changes with it.
he has a FACE
@you
Jelkin 25 · Biscuit
hernow
you know me too well
Put her address in at checkout.
Free shipping Duties included
Detachable strap and dust bag inside.
30-day full refund
“Bought it for my girlfriend's birthday. She held him up for a photo before she said thank you.”
Daniel · Verified
A letter from the founder
Hi,
I wanted the Birkin shape without the price or the waiting list, and I wanted it soft, because I'm the person who touches every coat in the shop. We tested shearling after shearling, then built a Sellier frame under the one that won.
7,200+ of you carry him now. If yours isn't right, send him back within 30 days and I'll refund you myself.
Aurelia, founder of CloudFlirty
After you order
JC25 · ships worldwide
Today
Your order email, straight away.
Then
In the box: the bag · detachable strap · dust bag.
Next
Handed to the carrier.
Tracking number by email, updated at every scan.
At your door
Duties included. Nothing to pay at the door.
Your call
Keep him, or send him back for a full refund.
The 30-day promise
“Never happened to me ever… 3 strangers complimented my bag on the first day!”
SarahVerified
“Still getting stopped about him. Just ordered a yellow one for my sister.”
AmiraRose Sakura
“Thirty days in. He stays. Noir is on its way.”
ChloéLilas
Carry him for 30 days. Love him or send him back: full refund, no questions asked.
1 in 100 send him back.
Still deciding?
Every product photo on this page is the actual bag, shot in daylight, unretouched except for cropping. The most repeated line in our 1,280+ reviews after unboxing is some version of “even better in person.”
A real bag. Sellier construction under the shearling, lined interior, palladium-tone turn-lock that clicks shut, detachable strap. It carries a phone, wallet, keys, AirPods and an iPad Mini. The smile is just the reason strangers ask where you got it.
That's what most people think before they carry him. The silhouette is a Birkin 25: it reads as a handbag first. The smile is what strangers ask about. Our reviewers are mostly women in their late twenties to forties, and the most repeated line is “where did you get that?”
No. CloudFlirty is an independent brand. We're not affiliated with Jellycat or Hermès. We make one bag: the Jelkin 25, a Birkin-shaped bag in cloud shearling with a smile on it. Customers started calling it the Smirken. We kept the name.
Yes, a detachable strap is in the box. He weighs about 600 g: a full water bottle.
Because the cheap one doesn't stand up. Sellier construction under the shearling keeps his shape, and you get a 30-day refund and a real person when you write to us.
The shearling is long and dense, not the thin kind that flattens. Brush it every few weeks and it stands back up. Spot-clean with a damp cloth. Store him stuffed, in the dust bag.
Ships within 1–3 business days with tracking. Your delivery estimate for your country is shown under the Add to bag button. Duties included: nothing to pay at the door.
Handles, flap and trim: smooth calfskin. Body: cloud faux shearling. Hardware: palladium-tone.
Something else? Email service@cloudflirty.com.
Last thing
Chloé · Noir · day 30
Choose your set1 in 8 take two
Tap a bag to change its colour
