{"title":"Cloud Bags","description":"\u003cp\u003eCloud bags: soft, padded, shearling-soft handbags that hold their shape. Eleven colours in one 25 × 17 × 14 cm size — light enough to carry all day, roomy enough for a phone, wallet, keys and an iPad mini.\u003c\/p\u003e","products":[{"product_id":"jelkin-25-cloud-biscuit","title":"Jelkin 25 Cloud — Biscuit","description":"\u003cp\u003eThe Jelkin 25 Cloud Biscuit is the shade people photograph most. A warm sandy beige that sits somewhere between oat milk and a shortbread biscuit, it reads neutral in grey winter light and golden in summer — which is why it is the first colour we restock and the first to sell out.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Biscuit actually looks like\u003c\/h2\u003e\n\u003cp\u003eBiscuit is not a flat beige. In daylight the long shearling catches a faint almond warmth; indoors it settles down into a soft stone tone. Against black tailoring it lifts the whole outfit, and against cream it nearly disappears so the smile does the talking. Because the undertone is warm rather than grey, it flatters both warm and cool skin tones — the reason it outsells every other colour in the range.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA 6.7-inch phone, in a case\u003c\/li\u003e\n  \u003cli\u003eA cardholder or a small zip wallet\u003c\/li\u003e\n  \u003cli\u003eKeys, lip balm, hand sanitiser\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eAirPods, wired earphones, a charging cable\u003c\/li\u003e\n  \u003cli\u003eA paperback — or an iPad mini if you skip the book\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eHe measures 25 × 17 × 14 cm, weighs about 640 g with the strap attached, and closes on a palladium-tone turn-lock you can work one-handed. The strap is detachable: crossbody on a long day, top-handle for dinner.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Biscuit\u003c\/h2\u003e\n\u003cp\u003eBiscuit is the most useful colour in the collection because it is the least demanding. Camel wool coat, white tee, indigo denim: done. Chocolate boots and an olive jacket: done. It is the only bag here that works equally well with a cream wedding-guest dress and a grey tracksuit on a school run, and it is the shade most often bought as a first CloudFlirty — the safe one you can hand to anyone and be confident they will wear it.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for a light, warm shearling\u003c\/h2\u003e\n\u003cp\u003eBiscuit shows dust more than Noir but considerably less than Blanc. Brush the pile weekly with a soft suede brush in one direction, and it will stay even. Spot-clean with a barely damp white cloth and cool water — never rub in circles on shearling, and never use a coloured cloth, because light shearling is exactly the surface that will take a dye transfer. Store him in the dust bag rather than pressed against dark denim.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Biscuit at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eWarm sandy beige, almond undertone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAll year; strongest in spring and autumn\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eCream, camel, denim, chocolate, olive\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium — brush weekly\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eIf you are choosing between the neutrals, \u003ca href=\"\/products\/jelkin-25-cloud-blanc\"\u003eBlanc\u003c\/a\u003e is cooler and brighter and \u003ca href=\"\/pages\/jelkin-25\"\u003ethe full colour guide\u003c\/a\u003e compares all eleven side by side. Every Jelkin 25 Cloud ships free with duties paid, and the 30-day refund is a real one.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320322644,"sku":"JC33-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/2c0f573f22a917cc9c04a5420f777616.png?v=1788136206"},{"product_id":"jelkin-25-cloud-blanc","title":"Jelkin 25 Cloud — Blanc","description":"\u003cp\u003eThe Jelkin 25 Cloud Blanc is the purist's version — an ivory-white shearling that looks expensive precisely because it refuses to be practical. It is the colour that made people stop us on the street, and the one we usually advise first-time buyers to think hardest about.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Blanc actually looks like\u003c\/h2\u003e\n\u003cp\u003eBlanc is an off-white, not a paper white. There is a whisper of warmth in it, which is what stops him looking like a plush toy and starts him looking like evening wear. In bright sun he goes almost optical white; by lamplight he reads cream. Keep him next to anything with a blue base and the warmth becomes obvious — which is why he looks so good against denim and so strange against a stark cool grey.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA slim wallet, cardholder or card case\u003c\/li\u003e\n  \u003cli\u003eKeys and a lipstick\u003c\/li\u003e\n  \u003cli\u003eSunglasses — soft case only, hard cases scuff the lining\u003c\/li\u003e\n  \u003cli\u003eAirPods and a folded tote for the shop\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe body is 25 × 17 × 14 cm with sellier construction under the shearling, so he holds his shape when he is half empty. Detachable strap, palladium-tone turn-lock, lined interior.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Blanc\u003c\/h2\u003e\n\u003cp\u003eBlanc is a summer bag and an evening bag and — worn properly — a winter one. White shearling against a black coat is the single most photographed combination in this collection; against head-to-toe cream he becomes invisible in the best way. He is at his weakest with mid-grey, which flattens him. If you are packing for a wedding, a holiday or a birthday dinner, this is the one.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Blanc\u003c\/h2\u003e\n\u003cp\u003eBe honest with yourself about this one: white shearling asks for attention. Brush him before you wear him rather than after, keep him off raw denim and newspaper, and never let a coloured cloth or a wet wipe near the pile. For marks, use cool water on a white cloth and a light dabbing motion only. If he ever does pick up a transfer, a specialist dry cleaner who handles shearling can bring him back — ask before you buy, not after.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Blanc at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eIvory off-white, faint warm undertone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eLate spring and summer; also evening in winter\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eBlack, cream, denim, stone, silver\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eHigh — brush before every wear\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eWant the same look with less upkeep? \u003ca href=\"\/products\/jelkin-25-cloud-nata\"\u003eNata\u003c\/a\u003e is Blanc's warmer, more forgiving cousin. \u003ca href=\"\/blogs\/news\/cloud-25-colour-guide-which-shade-to-choose\"\u003eSee all eleven colours\u003c\/a\u003e or check the \u003ca href=\"\/blogs\/news\/jelkin-25-size-guide-what-fits\"\u003esize guide\u003c\/a\u003e if you are deciding on dimensions.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320355412,"sku":"JC32-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_06d8aab6-645f-439c-aa03-e0d53d9a4605.png?v=1787586727"},{"product_id":"jelkin-25-cloud-bleu-royal","title":"Jelkin 25 Cloud — Bleu Royal","description":"\u003cp\u003eThe Jelkin 25 Cloud Bleu Royal is the loudest quiet bag we make. It is a deep, saturated royal blue with just enough depth to pass as navy in a dim restaurant — until the light hits it and it clearly is not.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Bleu Royal actually looks like\u003c\/h2\u003e\n\u003cp\u003eShearling mutes colour, so a blue that would be brash in leather comes out as velvet here. In daylight Bleu Royal is unmistakably royal; indoors he deepens to something close to ink. That range is the point: he reads formal at a desk and playful on a weekend, without changing anything about him. Cool-toned and high-contrast, he is the best of the eleven for anyone who finds beige forgettable.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA 6.7-inch phone\u003c\/li\u003e\n  \u003cli\u003eA zip wallet or cardholder\u003c\/li\u003e\n  \u003cli\u003eKeys, a compact, a lipstick\u003c\/li\u003e\n  \u003cli\u003eA paperback — he swallows one whole\u003c\/li\u003e\n  \u003cli\u003eSunglasses and a small water bottle, if you drop the book\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAt 25 × 17 × 14 cm he is a proper everyday bag rather than a token one, with sellier construction under the shearling so the shape survives a full day out. Detachable strap, turn-lock closure, lined interior.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Bleu Royal\u003c\/h2\u003e\n\u003cp\u003eCobalt is the easiest way to make a plain outfit look deliberate. Grey tailoring, a white shirt and Bleu Royal reads as considered rather than trying. With denim he becomes almost tonal — a trick worth knowing if you want the bag to feel less loud. He is the strongest of the eleven against camel and the only one that genuinely works with black leather boots and a navy coat at the same time.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Bleu Royal\u003c\/h2\u003e\n\u003cp\u003eSaturated colours are the most forgiving on shearling: marks hide, and the pile does not show the grey cast that light shades develop. Brush him occasionally in one direction to keep the nap even, and avoid leaving him in direct sun for long stretches, which is the one thing that will dull a deep blue over a season or two.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Bleu Royal at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eDeep saturated royal blue\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAutumn and winter; works all year\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eGrey, white, denim, camel, black\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eLow — the most forgiving deep shade\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003ePrefer your statement in green? \u003ca href=\"\/products\/jelkin-25-cloud-vert-criquet\"\u003eVert Criquet\u003c\/a\u003e is the same level of confidence in a warmer register. \u003ca href=\"\/pages\/jelkin-25\"\u003eCompare all eleven colours\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320388180,"sku":"JC31-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_e1e35b2f-34ee-447c-af7b-98fee677da27.png?v=1787586727"},{"product_id":"jelkin-25-cloud-jaune-poussin","title":"Jelkin 25 Cloud — Jaune Poussin","description":"\u003cp\u003eThe Jelkin 25 Cloud Jaune Poussin is chick-yellow — the soft, slightly green-tinged yellow of a day-old duckling, not the acid yellow of a highlighter. It is the colour in this collection that changes a room, and it is far easier to wear than it sounds.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Jaune Poussin actually looks like\u003c\/h2\u003e\n\u003cp\u003eThe name is a French kitchen word, and it describes the shade exactly: pale, buttery, with a green edge that keeps it from turning peach. On shearling he looks sunlit rather than synthetic. In shade he goes almost cream; in direct light he is unambiguously yellow. Because the tone is soft rather than electric, he flatters almost everyone — the trick is keeping the rest of the outfit genuinely neutral and letting him be the only colour in the frame.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA cardholder and a folded note or two\u003c\/li\u003e\n  \u003cli\u003eKeys, lip balm, SPF\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback, or a small camera if you skip it\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, sellier-built under the shearling, roughly 640 g with the detachable strap on. He stands up on his own on a table, which matters more than it should when you are taking him to lunch.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Jaune Poussin\u003c\/h2\u003e\n\u003cp\u003eThree outfits, in order of how well they work: white jeans and a white shirt in June; navy in September; head-to-toe grey in February, which is when pale yellow looks most expensive because nobody expects it. He is at his best against crisp white and at his worst against orange or anything with a warm yellow cast — the two yellows will fight. If you wear mostly neutrals, this is the bag that will make people think you have a stylist.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Jaune Poussin\u003c\/h2\u003e\n\u003cp\u003eLight warm shades show dust, so brush him in one direction before you wear him. Use only a white cloth if you spot-clean, and keep him away from indigo denim and anything freshly dyed — pale yellow is the second-most susceptible colour here to dye transfer, after Blanc. He also benefits from being stored away from strong light, which keeps the green edge from fading out toward cream.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Jaune Poussin at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eSoft buttery chick-yellow, faint green edge\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eSpring and summer\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eWhite, navy, grey, stone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium — brush, avoid dye transfer\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eTwo pastels or one? \u003ca href=\"\/products\/jelkin-25-cloud-lilas\"\u003eLilas\u003c\/a\u003e is the cooler counterpoint if you want a second colour, and \u003ca href=\"\/blogs\/news\/cloud-25-colour-guide-which-shade-to-choose\"\u003ethe colour guide\u003c\/a\u003e shows all eleven in daylight.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320453716,"sku":"JC29-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_166d3714-984e-4e73-a8f7-c561dd5a2ed7.png?v=1787586727"},{"product_id":"jelkin-25-cloud-noir","title":"Jelkin 25 Cloud — Noir","description":"\u003cp\u003eThe Jelkin 25 Cloud Noir is the grown-up one. Black shearling is a strange idea until you see it — the pile turns flat black into something with depth, so he reads as soft and expensive rather than gothic.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Noir actually looks like\u003c\/h2\u003e\n\u003cp\u003eBlack shearling behaves differently from every other colour in this range: the texture does the talking and the colour disappears into it. From a distance Noir looks like a tailored black bag; closer up the nap catches light and he looks almost graphite. He is the only colour where the turn-lock hardware genuinely stands out, which is why he photographs so well against a winter coat.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA full-size wallet, not just a cardholder\u003c\/li\u003e\n  \u003cli\u003eKeys, a compact, a lipstick\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a hard case — Noir will not show the marks\u003c\/li\u003e\n  \u003cli\u003eA paperback or an iPad mini\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, sellier construction under the shearling, detachable strap, palladium-tone turn-lock. He is the most forgiving colour to actually use every day, and the one we hear about least in customer service because nothing goes wrong with him.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Noir\u003c\/h2\u003e\n\u003cp\u003eEverything. Noir with an all-black outfit reads intentional; with cream and camel he becomes the punctuation mark; with denim he is invisible in the useful way. If you are buying one Jelkin 25 Cloud and you want it to work with every coat you already own, this is the honest answer — and it is the second colour we would recommend to anyone who has never carried a shearling bag before.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Noir\u003c\/h2\u003e\n\u003cp\u003eThe easiest of the eleven. Black shearling hides dust, marks and dye transfer, and the nap stays even with almost no intervention — a brush every few weeks is more than enough. The one thing to watch is lint and pale fluff from a light-coloured coat, which shows clearly against black; a slightly damp rubber glove wiped across the pile lifts it in seconds.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Noir at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eTrue black shearling, graphite in raking light\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAutumn and winter; works all year\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eLiterally everything\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eLow — the easiest colour to live with\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eChoosing between the two always-works colours? \u003ca href=\"\/products\/jelkin-25-cloud-biscuit\"\u003eBiscuit\u003c\/a\u003e is warmer and more casual, Noir is sharper and more formal. \u003ca href=\"\/pages\/jelkin-25\"\u003eSee them side by side\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320486484,"sku":"JC28-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_240f5119-7c33-4c45-9283-c9057d024d31.png?v=1787586727"},{"product_id":"jelkin-25-cloud-orange","title":"Jelkin 25 Cloud — Orange","description":"\u003cp\u003eThe Jelkin 25 Cloud Orange is the least apologetic bag in the collection. It is a true, saturated orange — the colour of a blood orange rather than a traffic cone — and it is the one that people either buy immediately or talk themselves out of for a fortnight and then buy anyway.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Orange actually looks like\u003c\/h2\u003e\n\u003cp\u003eOn shearling, orange loses its harshness and gains a warm, almost terracotta glow. In summer sun he is bright and unmistakably orange; in autumn light he shifts toward burnt sienna and looks like he was made for a wool coat. He is the highest-contrast colour here after Noir, and the one that survives cloudy days best — where pastels go flat, Orange gets louder.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA 6.7-inch phone\u003c\/li\u003e\n  \u003cli\u003eA cardholder or small zip wallet\u003c\/li\u003e\n  \u003cli\u003eKeys, lip balm, hand cream\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback — he holds a full-size one\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, detachable strap, palladium-tone turn-lock, sellier-built so he keeps his shape. Orange is also the easiest colour here to find him in a pile of coats, which sounds trivial until you have spent ten minutes looking for a black bag.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Orange\u003c\/h2\u003e\n\u003cp\u003eOrange is a balancing act, and the formula is simple: keep everything else neutral and let him be the only saturated thing you are wearing. Cream, stone, ecru, white — perfect. Navy and charcoal — unexpectedly good. Denim — fine as long as the denim is properly blue rather than faded to grey. The combination to avoid is red, which will make both look muddy. Autumn is his season: camel coat, Orange bag, brown boots is the outfit we see most in customer photos.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Orange\u003c\/h2\u003e\n\u003cp\u003eSaturated warm shades are forgiving on shearling — the pile does not show dust and marks sink into the colour. Brush him in one direction every couple of weeks. The only real risk is light: strong direct sun over a full summer will soften an orange more than any other colour here, so store him out of a south-facing window.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Orange at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eSaturated blood orange, terracotta in low light\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAutumn and summer\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eCream, navy, charcoal, denim, camel\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eLow — keep out of direct sun\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eWant colour with more restraint? \u003ca href=\"\/products\/jelkin-25-cloud-rose-sakura\"\u003eRose Sakura\u003c\/a\u003e is soft and romantic where Orange is declarative. \u003ca href=\"\/pages\/jelkin-25\"\u003eSee all eleven colours\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320519252,"sku":"JC27-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_b16e12a9-e921-4e03-81c8-082e5e4747c9.png?v=1787586727"},{"product_id":"jelkin-25-cloud-rose-sakura","title":"Jelkin 25 Cloud — Rose Sakura","description":"\u003cp\u003eThe Jelkin 25 Cloud Rose Sakura is cherry-blossom pink — pale enough to read as a warm blush from across a room, pink enough that nobody will mistake him for beige. He is the colour we sell most of in spring and the one most often bought as a gift.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Rose Sakura actually looks like\u003c\/h2\u003e\n\u003cp\u003eThis is not a candy pink and not a dusty rose. Rose Sakura sits right at the point where a pink turns warm, with a little peach in the base that keeps him friendly rather than saccharine. On shearling he looks like the inside of a shell. In direct sun the pink comes forward; indoors he settles toward a soft nude, which is why he works in winter as well as spring — a point most people miss when they see him in a summer photograph.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA cardholder and a folded receipt you will never file\u003c\/li\u003e\n  \u003cli\u003eKeys, a lipstick, a mirror compact\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback or a small notebook\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, sellier construction under the shearling, about 640 g with the detachable strap fitted, palladium-tone turn-lock. He is the most frequently chosen gift colour because he is the least risky pink to give someone whose taste you only half know.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Rose Sakura\u003c\/h2\u003e\n\u003cp\u003eDenim and Rose Sakura is the combination people photograph: pale pink against faded indigo is one of the few genuinely foolproof pairings in fashion. Beyond that, white and grey make him look soft and expensive, and a camel coat turns him almost neutral. He is strongest in spring and early autumn. Avoid pairing him with red, which makes the pink look washed out, and with lilac if you want him to stay the focal point.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Rose Sakura\u003c\/h2\u003e\n\u003cp\u003eMid-tone pastels are the easiest of the pale colours to own: lighter than Lilas for hiding small marks, warmer than Blanc so a faint transfer shows less. Brush in one direction weekly. Use a white cloth and cool water for spot-cleaning, and keep him off raw denim for the first few wears — indigo is his one real enemy.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Rose Sakura at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eCherry-blossom pink, warm peach base\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eSpring and early autumn\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eDenim, white, grey, camel, stone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium — brush weekly, avoid raw denim\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eBuying a pair? Rose Sakura and \u003ca href=\"\/products\/jelkin-25-cloud-lilas\"\u003eLilas\u003c\/a\u003e are the two pinks in the range and read very differently next to each other — the \u003ca href=\"\/pages\/jelkin-25\"\u003ecolour guide\u003c\/a\u003e shows both in daylight.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47354320552020,"sku":"JC26-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_3f5aad89-845d-41b8-9bf0-7eb88263c5a3.png?v=1787586668"},{"product_id":"jelkin-25-cloud-vert-criquet","title":"Jelkin 25 Cloud — Vert Criquet","description":"\u003cp\u003eThe Jelkin 25 Cloud Vert Criquet is cricket green: a bright, warm, slightly yellow-leaning green that looks like a lawn in June. It is the most preppy colour in the collection and, quietly, the one that gets the most compliments from strangers.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Vert Criquet actually looks like\u003c\/h2\u003e\n\u003cp\u003eGreen is difficult on shearling — too dark and it turns muddy, too cool and it turns institutional. Vert Criquet avoids both by leaning warm. In sun he is a clear, sunny grass green; in winter light he darkens into something close to forest, which makes him genuinely wearable across three seasons. He is also the strongest of the eleven against white and against camel, where he looks like a deliberate colour choice rather than an accident.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA 6.7-inch phone\u003c\/li\u003e\n  \u003cli\u003eA zip wallet or a cardholder\u003c\/li\u003e\n  \u003cli\u003eKeys, a compact, blotting papers\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback, a small camera, or an iPad mini\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm with sellier construction under the shearling, so he stands on his own and does not collapse when he is nearly empty. Detachable strap, palladium-tone turn-lock, fully lined.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Vert Criquet\u003c\/h2\u003e\n\u003cp\u003eGreen is at its best when it is the only green in the outfit — a striped shirt with a green stripe is the one thing that will make him look cheap. White and cream are his natural partners; navy and camel make him look considered; brown leather boots and a camel coat is the outfit he was designed for. In high summer he works with all-white, which is the combination we see most in customer photographs from June onwards. He sits between the neutrals and the loud colours, which makes him the best choice for anyone who wants personality without committing to Orange or Jaune Poussin.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Vert Criquet\u003c\/h2\u003e\n\u003cp\u003eMid-tone greens are the most forgiving group of colours on shearling: dust and small marks disappear into the pile. Brush every couple of weeks in one direction. As with all warm shades, the main risk is light rather than dirt, so store him somewhere that is not a sunny windowsill and the colour will hold.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Vert Criquet at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eWarm bright cricket green, forest in winter light\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eSpring, summer and autumn\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eWhite, cream, navy, camel, brown leather\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eLow — keep out of direct sun\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eDeciding between the two strong colours? \u003ca href=\"\/products\/jelkin-25-cloud-bleu-royal\"\u003eBleu Royal\u003c\/a\u003e is cooler and more formal; Vert Criquet is warmer and easier to wear in daylight. \u003ca href=\"\/pages\/jelkin-25\"\u003eSee all eleven side by side\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47472476553300,"sku":"JC25-VC","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_f8edcb09-59ea-428d-9b1b-315a8cd314ba.png?v=1787586668"},{"product_id":"jelkin-25-cloud-gris-perle","title":"Jelkin 25 Cloud — Gris Perle","description":"\u003cp\u003eThe Jelkin 25 Cloud Gris Perle is pearl grey — the cool, silvery neutral that does the job a beige bag cannot. If Biscuit is the warm answer to \"what goes with everything\", Gris Perle is the cool one.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Gris Perle actually looks like\u003c\/h2\u003e\n\u003cp\u003eGrey shearling needs lightness to work, and this one has it: Gris Perle is a pale, slightly blue-inflected grey with a pearl sheen from the pile, not a flat slate. In daylight he reads almost silver; indoors he becomes a soft dove grey. That is what makes him look expensive in an office and completely at home with a grey tracksuit on a Saturday. He is the only neutral here that flatters a cool skin tone as decisively as Biscuit flatters a warm one.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA full-size wallet or a cardholder\u003c\/li\u003e\n  \u003cli\u003eKeys, AirPods, a charging cable\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback, a notebook, or an iPad mini\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, sellier construction under the shearling, detachable strap, palladium-tone turn-lock. Pale grey is the colour that shows a scuff least among the light shades, which makes him a genuinely practical choice rather than only a pretty one.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Gris Perle\u003c\/h2\u003e\n\u003cp\u003eGris Perle is the best colour in this collection for tailoring. Charcoal trousers, a white shirt and a grey shearling bag is a complete outfit, and he is the only one of the eleven that improves a suit rather than fighting it. Beyond the office: black and white, denim, camel (which warms him up nicely), and soft pink. His weak point is head-to-head with a warm beige coat, where two neutrals of opposing temperatures can look unresolved.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Gris Perle\u003c\/h2\u003e\n\u003cp\u003ePale cool greys hide marks well but show dust, and they show yellowing if they are stored somewhere damp or exposed to smoke — so keep him away from a kitchen that produces a lot of cooking oil vapour. Brush in one direction weekly, spot-clean with cool water on a white cloth, and he will stay pearl rather than sliding toward grey-brown.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Gris Perle at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003ePale pearl grey, faint blue undertone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAll year; strongest in autumn and winter\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eCharcoal, black, white, denim, camel\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium — brush weekly, keep out of damp\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eGrey or beige? \u003ca href=\"\/products\/jelkin-25-cloud-biscuit\"\u003eBiscuit\u003c\/a\u003e is the warm neutral, Gris Perle is the cool one — \u003ca href=\"\/pages\/jelkin-25\"\u003ethe colour guide\u003c\/a\u003e puts them next to each other in the same light so you can judge for yourself.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Default Title","offer_id":47493501583444,"sku":"JC25-GP","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/01-Hero_5e6f180c-af9f-4732-b88d-288c2640fca0.png?v=1787586727"},{"product_id":"jelkin-25-cloud-lilas","title":"Jelkin 25 Cloud — Lilas","description":"\u003cp\u003eThe Jelkin 25 Cloud Lilas is lilac — the soft purple that has spent three seasons being the colour everyone wanted and nobody could find in a bag that was actually well made. It is the most current shade in this collection and the one most likely to look dated in five years, which is exactly why people who like it, love it.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Lilas actually looks like\u003c\/h2\u003e\n\u003cp\u003eThis is a milky lilac with a grey base, not a sherbet purple. On shearling the pile softens it further, so in daylight he reads as a pale, cool lavender and in low light he goes nearly grey-lilac. That grey base is what makes him wearable: he behaves like a neutral in a room full of neutrals and like a colour the moment there is any white nearby.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA phone up to 6.7 inches\u003c\/li\u003e\n  \u003cli\u003eA cardholder or small wallet\u003c\/li\u003e\n  \u003cli\u003eKeys, a lipstick, a compact\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback or a slim notebook\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, about 640 g with the detachable strap attached, sellier construction under the shearling so his shape holds. Palladium-tone turn-lock, fully lined interior.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Lilas\u003c\/h2\u003e\n\u003cp\u003eLilac looks its best against white and against pale grey, and its most surprising against olive and chocolate brown, where the contrast makes both colours look more expensive. With denim he becomes almost tonal and very easy. He is a spring and summer bag in the popular imagination but works through autumn with a grey coat. The pairing to avoid is another pastel — Lilas next to pale yellow or mint goes flat, because all three are the same value and none of them wins.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Lilas\u003c\/h2\u003e\n\u003cp\u003eCool pastels are the group most prone to looking tired, and the culprit is almost always light rather than dirt: ultraviolet will strip the purple over a summer and leave a grey-lilac that is a different colour. Store him in his dust bag, out of a sunny window. Brush weekly in one direction, spot-clean with cool water on a white cloth only.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Lilas at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eMilky lilac with a grey base\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eSpring and summer; works in autumn with grey\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eWhite, pale grey, olive, chocolate, denim\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium-high — keep out of all direct sun\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eLilas or Rose Sakura? Both are pinks-purples from opposite directions — \u003ca href=\"\/products\/jelkin-25-cloud-rose-sakura\"\u003eRose Sakura\u003c\/a\u003e is warm, Lilas is cool. \u003ca href=\"\/pages\/jelkin-25\"\u003eCompare all eleven colours here\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Purple","offer_id":47787760484436,"sku":"JC25-LI","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/jc-bag-lilas.webp?v=1791526755"},{"product_id":"jelkin-25-cloud-nata","title":"Jelkin 25 Cloud — Nata","description":"\u003cp\u003eThe Jelkin 25 Cloud Nata is a warm cream — the colour of clotted cream or a good flat white, which is exactly what the name means in Spanish. Between Blanc and Biscuit, he is the shade people choose once they have stopped wanting the brightest white and started wanting the most useful one.\u003c\/p\u003e\n\n\u003ch2\u003eWhat Nata actually looks like\u003c\/h2\u003e\n\u003cp\u003eNata is a true cream rather than an ivory: noticeably warmer than Blanc, noticeably lighter than Biscuit, with a faint yellow base that makes him look edible next to either. On shearling he reads almost like fresh cream close up and like a soft off-white from across a room, which is what makes him so easy to live with — he has all the brightness of a white bag and almost none of the brittleness.\u003c\/p\u003e\n\n\u003ch2\u003eWhat fits inside a Jelkin 25 Cloud\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eA 6.7-inch phone, in a case\u003c\/li\u003e\n  \u003cli\u003eA zip wallet or a cardholder\u003c\/li\u003e\n  \u003cli\u003eKeys, lip balm, hand cream\u003c\/li\u003e\n  \u003cli\u003eSunglasses in a soft pouch\u003c\/li\u003e\n  \u003cli\u003eA paperback — or an iPad mini if you are not carrying a book\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e25 × 17 × 14 cm, sellier construction under the shearling, roughly 640 g with the strap on. The strap detaches, so he goes crossbody on a long day and top-handle for anything more formal. Palladium-tone turn-lock, lined interior.\u003c\/p\u003e\n\n\u003ch2\u003eWhat to wear with Nata\u003c\/h2\u003e\n\u003cp\u003eNata is the cream that works with everything a cream should: camel, chocolate, stone, black, denim, olive. He is unusually good in autumn for a light colour, because the warm base sits properly next to wool and leather in a way that pure white does not. Summer is his obvious season — white linen, Nata bag — but the outfit he looks most expensive in is a chocolate brown coat and brown boots in November. Where he struggles is against a cool grey, which drains him.\u003c\/p\u003e\n\n\u003ch2\u003eCaring for Nata\u003c\/h2\u003e\n\u003cp\u003eWarm creams are meaningfully easier than white shearling. Small marks and a light grey cast disappear into the yellow base rather than sitting on top of it, so he stays looking new longer than Blanc or Jaune Poussin. Brush him weekly in one direction, spot-clean with cool water on a white cloth only, and keep him off raw denim and fresh dark dye. Stored out of direct sun, the warm base will not yellow further.\u003c\/p\u003e\n\n\u003ch2\u003eJelkin 25 Cloud Nata at a glance\u003c\/h2\u003e\n\u003ctable\u003e\n  \u003ctr\u003e\n\u003cth\u003eColour\u003c\/th\u003e\n\u003ctd\u003eWarm cream, faint yellow base\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eSize\u003c\/th\u003e\n\u003ctd\u003e25 × 17 × 14 cm\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eBest season\u003c\/th\u003e\n\u003ctd\u003eAll year; excellent in autumn for a light colour\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eGoes with\u003c\/th\u003e\n\u003ctd\u003eCamel, chocolate, black, denim, olive, stone\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eCare level\u003c\/th\u003e\n\u003ctd\u003eMedium — the easiest of the light colours\u003c\/td\u003e\n\u003c\/tr\u003e\n  \u003ctr\u003e\n\u003cth\u003eHardware\u003c\/th\u003e\n\u003ctd\u003ePalladium-tone turn-lock, detachable strap\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\n\n\u003cp\u003eNata sits between two neighbours: \u003ca href=\"\/products\/jelkin-25-cloud-blanc\"\u003eBlanc\u003c\/a\u003e is the cooler white and \u003ca href=\"\/products\/jelkin-25-cloud-biscuit\"\u003eBiscuit\u003c\/a\u003e is the warmer beige. \u003ca href=\"\/blogs\/news\/cloud-25-colour-guide-which-shade-to-choose\"\u003eSee all eleven colours side by side\u003c\/a\u003e.\u003c\/p\u003e","brand":"CloudFlirty","offers":[{"title":"Beige","offer_id":47787738955860,"sku":"JC25-NA","price":99.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0698\/8785\/2628\/files\/jc-bag-nata.webp?v=1791526808"}],"url":"https:\/\/cloudflirty.com\/collections\/cloud-bags.oembed","provider":"CloudFlirty","version":"1.0","type":"link"}